Knowledge Base
Access Dashboard
Submit a Request
Dashboard Guides
Get Started with MTA
Overview
Introduction to Northbeam Attribution
Onboarding Overview
Activating Northbeam for Shopify Stores
Activating Northbeam for Non-Shopify, Custom, or Headless Stores
Maintaining Your Dashboard
Onboarding FAQs
Get Started with MMM+
Get Started
Onboarding Overview
Dashboard Guides
How to Use the Overview Page
How to Use the Sales Page
How to Use Subscription Analytics
How to Use the LTV Page
How to Use Creative Analytics
Best Practices
Watch Tutorials
Northbeam Academy
Additional Resources
Troubleshooting
FAQ
Data Reviews
Data Collection & Integrity
Models
Data Export
Platform Reported Metrics
App Integrations
Submit a Request
Back to home
Knowledge Base
Dashboard Guides
Get Started with MTA
Overview
Introduction to Northbeam Attribution
Onboarding Overview
Activating Northbeam for Shopify Stores
Activating Northbeam for Non-Shopify, Custom, or Headless Stores
Maintaining Your Dashboard
Onboarding FAQs
Get Started with MMM+
Get Started
Onboarding Overview
Dashboard Guides
How to Use the Overview Page
How to Use the Sales Page
How to Use Subscription Analytics
How to Use the LTV Page
How to Use Creative Analytics
Best Practices
Watch Tutorials
Northbeam Academy
Additional Resources
Troubleshooting
FAQ
Data Reviews
Data Collection & Integrity
Models
Data Export
Platform Reported Metrics
App Integrations
Submit a Request
Dashboard Guides
Ideas, tips, tricks, and advice to get the most out of Northbeam
How to Use the Overview Page
What is the difference between Cash Snapshot and Accrual Performance?
What do the colored bars mean on the Overview Page's charts mean?
What is the Cash Snapshot breakdown?
What is the Accrual Performance breakdown?
What is the difference between MER and ROAS?
See more
How to Use the Sales Page
What is the Sales page?
How do I customize column sets on the Sales page?
How do I use Breakdowns?
How to create Saved Views
What is Northbeam Benchmarks?
How do I set my 1-Day Benchmarks?
What is the difference between Attribution Window and Time Period?
Can I see my data broken out by adset or ad level on the Sales page?
How do I view new vs. returning data?
How do I use filters on the Sales page?
How is my advertising spend across different channels driving revenue on Amazon?
How do I compare time periods on the Sales page?
Northbeam Overview vs Sales Page
See more
How to Use Subscription Analytics
What is Northbeam Subscription Analytics?
How do I set up Subscription Analytics if I’m on Shopify?
What does the 'other' subscription tag mean?
How do I exclude wholesale or subscription revenue from my Northbeam dashboard?
How to Use the LTV Page
What is the Customer LTV page?
What would I need to use the LTV Page for?
How to Use Creative Analytics
What is Creative Analytics?
What is Charts in Creative Analytics?
What do the performance metrics heat maps mean on Creative Analytics?
How do I share the Creative Analytics dashboard?
How are ads labeled in Creative Analytics?
Can I see how many places a creative is used in Creative Analytics?
See more
Best Practices
Why should I pay attention to organic social?
What is Northbeam's Model Comparison tool?
New vs. Returning Data
What is Northbeam Notes?
Establishing and Understanding Core KPI’s for Northbeam
See more
