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Will Northbeam be impacted by the August 2023 Google Ads Restricted Ad Formats and Features Policy update?

No, Northbeam parameters will not be impacted.

As of August 2023, Google Ads will implement an update to its Restricted Ad Formats and Features Policy, which introduced new guidelines and restrictions on certain ad formats and features. Advertisers are advised to review the updated policy to ensure compliance and avoid any potential violations when creating their Google Ads campaigns.

Northbeam will not be affected by this update because NBT parameters do not involve redirects or modifications, which are subject to the updated guidelines.